Visit Lauderdale showcases accessible tourism with Wheel the World


Visit Lauderdale showcases accessible tourism with Wheel the World

Tuesday, 26 Nov, 2024 0

Visit Lauderdale, in collaboration with Wheel the World has unveiled “Seguimos III: A Blind Traveler’s Experience,” a short video featuring Henry Martinez, a blind influencer and professional surfer.  

In the inspiring video, the Costa Rica native living in Brazil, embarks on a journey through Greater Fort Lauderdale, where he navigates and enjoys a variety of sensory experiences.

These include the sounds of the ocean waves at Hollywood Beach and the aroma of local Italian cuisine at Louie Bossi’s.

His adventure showcases the diverse and inclusive offerings of the destination.

This video is the final installment in the acclaimed series “Seguimos,” which translates to “keep going” in Spanish, celebrating movement, exploration, and inclusivity.

“Greater Fort Lauderdale is committed to being a welcoming and accessible destination for all, and we’re proud to showcase our ongoing partnership with Wheel the World,” said Stacy Ritter, president and CEO of Visit Lauderdale.

“Accessibility is a priority for us, and we’re continually working to enhance our experiences to ensure everyone can enjoy our community.”

The video captures Henry’s experiences as he makes new friends and explores parks and nature.

It also features the area’s dynamic LGBT+ scene, demonstrating the destination’s brand promise to welcome ‘Everyone Under the Sun. ‘

“We are committed to being a destination that truly sees you for who you are,” said Richard Gray, Senior Vice President of Inclusion and Accessibility at Visit Lauderdale.

“Our focus on accessibility and acceptance allows each visitor to feel at home in Greater Fort Lauderdale.”

Wheel the World has also worked with Visit Lauderdale to map out accessible hotels, attractions and experiences within the destination to make travel easier for people with disabilities, including those with mobility, hearing, vision, or cognitive disabilities.

“Partnering with Visit Lauderdale to create the first blind destination video in North America has been an inspiring journey,” said Alvaro Silberstein, CEO of Wheel the World.

“This collaboration underscores our shared commitment to innovation in travel that travel knows no limits.”

The video will also be formatted for blind and low-vision viewers, featuring extended scene descriptions and subtitles.



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