Daniel Levine, a global trends expert and executive director of the Avant-Guide Institute, will be the keynote speaker at this year’s World Youth and Student Travel Conference (WYSTC) in Beijing.
Levine kicks off WYSTC next month with a speech encouraging delegates to focus on providing meaningful experiences that speak to the values of the youth sector.
Attendees can expect to hear how companies across the industrial spectrum are finding success by offering customers the excuses they need to make purchasing and lifestyle decisions.
In addition, delegates will learn how to use the same strategies to get closer to their customers and land more sales.
WYSTC runs from October 17-20 at the China World Trade Centre and includes two full days of trading plus sector-specific seminars, workshops and networking opportunities.
More information can be found online at http://www.wystc.org
