The 25 members of the ‘Lancumbrian’ region of Worldchoice have voted to sign up to the Triton ATOL consumer protection scheme.
The protection costs £18 per booking, for up to nine members.
In addition to general customer protection, it provides contingency cover, public and product liability insurance, airline failure insurance and accommodation provider insurance. The new £1 ATOL protection contribution is also included in the scheme.
Alan Armstrong, a partner at Burnley-based Brunlea Travel, urged all Worldchoice members to follow the example of the region and sign up to the scheme.
He said: “We have to ensure our customers are protected because it is only a matter of time before a test case destroys a business and I don’t want that to happen to us.
“There is so much pressure on the high street these days and also people are worried about their money and how safe it will be during these difficult economic conditions.
“Using the Triton group ATOL will enable us to stand out as a company that offers complete protection and competitive dynamically packaged holidays.
“It is the way forward for retailers.â€
The Civil Aviation Authority recently announced that only ATOL holders will now be able to display the logo in shop windows, brochures and on websites.
Triton backs the CAA’s stance and the CAA has confirmed that members taking up the scheme will be able to advertise the Triton ATOL number and logo on any dynamically packaged holidays they sell.
by Phil Davies
