British Airways has signed up British golfer Justin Rose as its Official Global Airline Partner.
It has agreed an exclusive three-year partnership with Rose, the world’s number three golfer.
Under the deal, the South African-born English professional will support BA’s global marketing activity, making personal appearances, helping with media and PR, internal engagement and supporting Flying Start, the airline’s charity partnership with Comic Relief.
He will wear the BA logo on his shirt collar, starting with the first Major of the season, the US Masters taking place in Augusta this week.
