United Kingdom
United States
Asia Pacific
Celebrity Cruises signs partnership deal with O2
Celebrity Cruises has become the official cruise partner for the O2 entertainment venue until the end of the year.
The deal will see the cruise line participating in a number of events and marketing initiatives throughout the O2 campus in London.
Commenting on the partnership, Toby Shaw director of marketing and PR for Celebrity Cruises UK & Ireland, said: "There is a strong synergy between Celebrity Cruises and The O2’s VIP brand offer and we are looking forward to increasing our brand profile with consumers throughout the venue as well as using it for meetings, launch events and corporate hospitality for our partners and agents in the coming months."
Paul Samuels, executive vice president for global partnerships at O2 parent company AEG Europe added: "This sort of partner is crucial in helping The O2 shift the dial from a pure play music venue into a premier entertainment destination.
"We are very excited about the possibilities the partnership with Celebrity Cruises will bring to the venue."
Related News Stories:
Linsey McNeill
Editor Linsey McNeill has been writing about travel for more than three decades. Bylines include The Times, Telegraph, Observer, Guardian and Which? plus the South China Morning Post. She also shares insider tips on thetraveljournalist.co.uk
Kittipong Prapattong’s Plan for Thailand’s Tourism Growth: Taxes, Visas, and Campaigns
James Jin: Didatravel’s Journey from China to Global Reach and the Impact of AI on Travel
Darien Schaefer on Pensacola’s Evolution: From Small Town to Global Destination
Florida Tourism’s Next Frontier: Dana Young on Expanding Beyond the Classics
Patrick Harrison on Tampa Bay Tourism’s Resilience and Marketing Strategy
Bubba O’Keefe on Clarksdale’s Vibrant Music Scene
Commemorating Elvis and Embracing Tupelo’s Culture with Jennie Bradford Curlee
Craig Ray and the Expansion of the Blues Trail
Presenting Mississippi’s Cultural Trails with Katie Coats
Robert Terrell: A Journey Through BB King’s Influence
Rochelle Hicks: Celebrating Mississippi’s Musical Legacy
Exploring Jacksonville with Katie Mitura: The Flip Side of Florida
Dozens fall ill in P&O Cruises ship outbreak
Turkish Airlines flight in emergency landing after pilot dies
Boy falls to death on cruise ship
Unexpected wave rocks cruise ship
Storm Lilian travel chaos as bank holiday flights cancelled