Former state senator Dana Young has been unanimously approved by the Visit Florida board as the agency’s new CEO.
Young was new Florida governor Ron DeSantis’ pick for the position.
She replaces outgoing Visit Florida CEO Ken Lawson who is moving to the Department of Economic Opportunity.
Young was described as an ‘ardent supporter of the tourism industry.’
Young plans to kick off her tenure traveling the state to meet with board members and tourism industry stakeholders.
She told the Visit Florida board she was ‘honored to have your trust and support.’
The state is expected to set a new annual tourism record for 2018, exceeding the 116.5 million who visited the Sunshine State in 2017.
