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Hitwise Feature: Easyjet tops internet hits
EasyJet topped last week’s list of most visited UK airline sites following a strong performance in the FTSE. This mirrors the experience of Lastminute.com, which topped the accommodation sites in the previous week after reporting a surge in its share price.
EasyJet, whose shares moved ahead 14.75p to 225.5p on Monday, took 28% of the market share.
No-frills carriers dominate the top ten, taking half the slots. Ryanair is close behind easyJet with 24% share, after which there is a drop off to British Airways with 16%. Bmi’s no-frills off-spring, bmibaby, has taken over it’s parent, with a 7% share over bmi’s 5%.
Top UK Airline sites, week ending 21st June 2003
For more information about Hitwise statistics, please contact Jannie Cahill, Hitwise UK Ltd, Tel: +44 (0)20 7378 3619; E-mail: [email protected]
Information supplied to TravelMole by Hitwise, the global leader in real-time competitive intelligence, providing businesses with unique and actionable business information to maximise ROI. Each day, Hitwise monitors how over 25 million global Internet users interact with over 300,000 online businesses across 150 categories. Hitwise measures the most popular websites, profiles the demographics of visitors to these sites, as well as analysing where traffic is coming from and going to.
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