Hotelbeds has reported a sizeable jump in the number of travellers booking sustainable hotels.
Its latest data shows that 30% more people have actively chosen to book properties that are part of the Green Hotels programme over the past 12 months.
Criteria for Green Hotels, as certified by the Global Sustainable Tourism Council, includes sustainable hotel management and cultural impacts.
“Travellers are much more conscious of their carbon footprint and impact on the environment than ever before,” said Nicolas Huss, Hotelbeds’ CEO.
“We started the Green Hotels progamme in 2000 with 15,000 properties and its since grown to more than 37,000 hotels.”
Hotelbeds is also growing its plastic-free hotel portfolio, and this has seen a huge 84% increase over the past year.
Customers seeking both a green and plastic-free hotel has also grown by 30% this past year.
The new data comes as Hotelbeds released its annual Environment, Social and Governance (ESG) report.
The 2022 edition reports a number of achievements to lower the company’s environmental impact.
