United Kingdom
United States
Asia Pacific
How Visit California will build back better
Caroline Beteta , President and CEO of Visit California, spoke to TravelMole whilst in London during Brand USA Travel week. She talks of the immediate past, the present , including airlift from Europe into the state, and how Califonia is going to build back better. Caroline also hints at a move from Destination Marketing to Destination Stewardship as a key future role for Visit California.
Related News Stories:
Graham McKenzie
Graham has demonstrable history of working in the leisure, travel & tourism industry. 20 years leading one of the worlds leading online B2B travel publishers TravelMole , non-executive director of UK's leading Travel Brand agency designate.com. Strong professional with a BSc (Econ) focussed on Economics from London School of Economics and Political Science.
Kittipong Prapattong’s Plan for Thailand’s Tourism Growth: Taxes, Visas, and Campaigns
James Jin: Didatravel’s Journey from China to Global Reach and the Impact of AI on Travel
Darien Schaefer on Pensacola’s Evolution: From Small Town to Global Destination
Florida Tourism’s Next Frontier: Dana Young on Expanding Beyond the Classics
Patrick Harrison on Tampa Bay Tourism’s Resilience and Marketing Strategy
Bubba O’Keefe on Clarksdale’s Vibrant Music Scene
Commemorating Elvis and Embracing Tupelo’s Culture with Jennie Bradford Curlee
Craig Ray and the Expansion of the Blues Trail
Presenting Mississippi’s Cultural Trails with Katie Coats
Robert Terrell: A Journey Through BB King’s Influence
Rochelle Hicks: Celebrating Mississippi’s Musical Legacy
Exploring Jacksonville with Katie Mitura: The Flip Side of Florida
Dozens fall ill in P&O Cruises ship outbreak
Turkish Airlines flight in emergency landing after pilot dies
Boy falls to death on cruise ship
Unexpected wave rocks cruise ship
Storm Lilian travel chaos as bank holiday flights cancelled