Before and after
Tom Cloherty, Chairmans Club account manager at ITC Travel Group, has been chosen to feature in a new promotional video for SlimFast.
He was approached by the weight loss brand after posting on its Facebook page that he had lost almost 3 stone 5 lbs via its programme.
Cloherty decided to try SlimFast after seeing a photograph of himself on a fam trip.
In the new video campaign he is filmed dancing alongside performer and Alexandra Burke, runner up spot on last year’s Strictly Come Dancing.
"SlimFast asked if I’d take part in a campaign where myself and five fellow slimmers learnt a dance routine with Alexandra Burke and a professional choreographer," he said.
"At first, it sounded quite intimidating, but the whole day was so much fun.
"Exotic getaways and regular social events are amazing perks of the travel industry, but I’m sure others will relate that the wining and dining can take its toll!
"It was seeing a photo of myself on a fam trip that made me decide to lose weight and I feel really proud that I might now inspire others to get fit and healthy too."
Cloherty, who previously worked for Western & Oriental, has been with ITC Travel Group for eight years, handling key trade bookings from ITC’s office in Norwich.
