Barbados Tourism Marketing stalwart Petra Roach is leaving her role as Global Head of Markets and Interim CEO. She will take up a new position with the Grenada Tourist Board later this year.
Roach has been with the BTM for nearly 20 years. She held the positions of UK Vice President and Director for the United States before being appointed Global Head of Markets in 2019.
Current Irish and UK Director, Cheryl Carter, will take over as acting Head of Global Markets while a permanent replacement is sought.
