Scotland is shining a light on its cultural heritage to Queenslanders in a bid to lure more Aussie in 2026.
It is part of a global tourism campaign to visit in 2026, leveraging the lure of the Commonwealth Games taking place in Glasgow this year.
As The Royal Edinburgh Military Tattoo takes centre stage in Brisbane and Auckland, VisitScotland illuminated the pillars of Brisbane City Hall with the Tattoo tartan.
The Tattoo marks its 75th anniversary of military history, massed pipes and drums.
As well as the Commonwealth games, new and reimagined experiences travellers can look forward to in 2026 include the Inverness Castle Experience, the reopening of Paisley Museum, a transformed Calanais Standing Stones Visitor Centre on the Isle of Lewis, and landmark exhibitions in Glasgow and Dundee.
VisitScotland says the Tattoo’s visit to Australia and New Zealand provides a platform for VisitScotland to connect with local partners and promote Scotland as a must-visit destination.
Jill Walker, Director of Marketing at VisitScotland, said: “The Royal Edinburgh Military Tattoo is a globally recognised symbol of Scotland’s culture and a compelling platform to engage audiences in Australia and New Zealand.”
“Alongside these high–profile cultural moments, we are working closely with media, travel trade and partners to showcase the breadth of Scotland’s visitor offer.”
