Travel “Google” launches
A website has launched that claims to offer a comprehensive and unbiased directory of travel suppliers, including operators, agents, cruise, airlines, hotels and car hire companies.
The website, www.surf2travel.com, features over 3,000 operators including Thomson, Thomas Cook, My Travel, First Choice and Kuoni. It allows users to search its database according to destination, type of holiday or name of operator, or a combination of these. It then indicates whether the company is ABTA or ATOL bonded and directs the user to the company’s website.
A spokesman for the website told TravelMole that surf2travel.com creates revenue by taking money from companies with which it has an affiliate link, but as it wants to stay impartial, it cannot insist on making the charge in order for a company to feature on the site. It also charges £50 to feature online brochures and says it is in talks with the Big Four to incorporate their brochures electronically.
“It is a refined ‘Google’ for the travel industry,” the spokesman told TravelMole.
The website also features links to travel insurance, resort information, airport websites, tourist board links and travel advice from the Foreign and Commonwealth Office.
Founder and managing director of Surf2travel, Matt Hunter said: “Although some people will still insist on the personal touch when making their booking, this technology basically does away with the need for a high street presence as all elements are available, totally unbiased, reputable and only one click away.”
Report by Ginny McGrath
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