Travel mobile technology research announced - TravelMole


Travel mobile technology research announced

Tuesday, 13 Feb, 2009 0

 

A research project is being established to enable the online travel industry to exploit mobile technology.
 
The “School of Mobile” is designed to educate the travel industry about the methods and opportunities behind turning mobile into the next marketing and distribution channel for hotels, air and rail tickets and holidays.
 
Eyefortravel has allocated £45,000 to produce three pieces of original research to educate the industry as to how to spend their money for maximum returns.
 
The reports will cover:
  •                          the current use of mobile technology by the industry and identifying the mobile markets globally
  •                          what the industry is aspiring to do with mobile
  •                          Consumer behaviour future trends and new applicable technologies.
 
Contributing and supporting travel companies include Accor Hotels, Octopus Travel, Intercontinental Hotels, Virgin Atlantic, Easyjet, SAS, Hilton, Starwood, Zuji, and Travelocity.
 
The reports will be distributed free to more than 10,000 senior travel industry decision makers and sold to suppliers of technology and solutions.
 
The first report is due to be ready at the end of the month.
 
 
by Phil Davies 


 

profileimage

Phil Davies



Most Read

Kittipong Prapattong’s Plan for Thailand’s Tourism Growth: Taxes, Visas, and Campaigns

James Jin: Didatravel’s Journey from China to Global Reach and the Impact of AI on Travel

Darien Schaefer on Pensacola’s Evolution: From Small Town to Global Destination

Florida Tourism’s Next Frontier: Dana Young on Expanding Beyond the Classics

Patrick Harrison on Tampa Bay Tourism’s Resilience and Marketing Strategy

Bubba O’Keefe on Clarksdale’s Vibrant Music Scene

Commemorating Elvis and Embracing Tupelo’s Culture with Jennie Bradford Curlee

Craig Ray and the Expansion of the Blues Trail

Presenting Mississippi’s Cultural Trails with Katie Coats

Robert Terrell: A Journey Through BB King’s Influence

Rochelle Hicks: Celebrating Mississippi’s Musical Legacy

Exploring Jacksonville with Katie Mitura: The Flip Side of Florida
TRAINING & COMPETITION

Our emails to you has bounced travelmole.com Or You can change your email from your profile Setting Section

Your region selection will be saved in your cookie for future visits. Please enable your cookie for TravelMole.com so this dialog box will not come up again.

Price Based Country test mode enabled for testing United States (US). You should do tests on private browsing mode. Browse in private with Firefox, Chrome and Safari