Turkey was more popular with holidaymakers than the Balearics in May, according to market research group GfK Ascent-MI.
The company, which said Turkey had 16% of May bookings, put this down to the destinations abundance of all-inclusive hotels, which have proved popular since the belt-tightening of the recession. The Balearics had 14% share.
Turkey’s relatively new tourist infrastructure of all-in complexes seems tailormade for cash-strapped families and more established holiday destinations which have less such properties are suffering.
by DInah Hatch
