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WTTC explores how tourism can protect nature
A new report by the World Travel & Tourism Council looks at how travel and tourism can help halt and reverse the destruction of nature.
The report, aims to help businesses understand and manage their impact on biodiversity.
‘Nature Positive Travel & Tourism’, created jointly with ANIMONDIAL, a key advisor to businesses for animal and nature protection, and has been endorsed by Secretariat of the Convention on Biological Diversity (SCBD).
With nature tourism representing 20% of global tourism, the report shows how crucial nature is for destinations.
Wildlifecontributes US$343 billion to the global economy every year, and supports nearly 22 million jobs.
Julia Simpson, WTTC President & CEO, said: “Human activity has resulted in a devastating loss of natural habitat and biodiversity, with one in four species now facing extinction.”
“Tourism is uniquely placed to make a real difference. 80% is highly dependent on nature so it is crucial we take a proactive role.
“Our report comes ahead of COP15, when governments will be creating targets to protect habitats, species, and the natural environment.”
Daniel Turner, ANIMONDIAL Co-Founder & Director, said: “Most travel and tourism businesses we talk to already understand the needs to include the protection of biodiversity and nature in their planning and reporting. But this can be a complicated area, and for many, the first challenge is simply knowing where to start.”
The report offers a roadmap based on a four-phase framework with practical steps to guide the sector in adopting a Nature Positive approach
These include assessing operational impact, setting out a strategy, identifying essential actions, rolling out and reviewing the programme, and harnessing communication opportunities.
The report also offers four actions businesses can achieve in the short term: reconnecting people and nature, supporting sustainable value chains, protecting animals and their welfare, and investing in nature.
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