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WTTC switches location for Global Summit
The World Travel & Tourism Council (WTTC) has switched its annual Global Summit from Puerto Rico to Cancun.
It said it will hold another major event in San Juan, Puerto Rico, later this year but has not yet confirmed the dates or what the event will be.
Gloria Guevara, president & CEO of WTTC, said: "WTTC remains strongly committed to supporting Puerto Rico’s amazing comeback story as seen in their record-breaking year in tourism last year.
"Although the Island was ready to welcome us with open arms this April, despite the recent seismic activity in the southern region, reallocating resources to continue this great momentum is the right thing to do in order to further boost tourism. We are looking forward to hosting an event in Puerto Rico later this year.
"This switch to Cancun will enable us to host a Global Summit focused on the opportunities and challenges facing our sector in 2020 and beyond, which will help to grow tourism further. The 20th Global Summit will benefit and showcase not only Mexico, but the wider regions of the US, Latin America and the Caribbean."
The WTTC said the financial resources set aside will instead be focused on impactful, consumer-facing campaigns and marketing efforts that strongly promote Puerto Rico’s ‘open for tourism’ message and drive immediate visitor numbers to the island.
The WTTC Summit will be held in Cancun from April 21-13.
Bev
Editor in chief Bev Fearis has been a travel journalist for 25 years. She started her career at Travel Weekly, where she became deputy news editor, before joining Business Traveller as deputy editor and launching the magazine’s website. She has also written travel features, news and expert comment for the Guardian, Observer, Times, Telegraph, Boundless and other consumer titles and was named one of the top 50 UK travel journalists by the Press Gazette.
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