Yorkshire tourism officials have managed to secure another £10 million of funding for the next financial year.
The region’s tourism agency, Welcome to Yorkshire, and regional development agency Yorkshire Forward have jointly agreed to maintain tourism funding at the same level as the last three years.
Their efforts have already managed to grow the region’s tourism industry from £5.9 billion to almost £7 billion since Welcome to Yorkshire was founded.
"Visits to Yorkshire are up 22% since Welcome to Yorkshire was launched. For every £1 invested by Yorkshire Forward in the industry it has delivered £40 back into the Yorkshire economy," said Gary Verity, chief executive of Welcome to Yorkshire.
By Bev Fearis
