Hong Kong Tourism Board last night launched in Sydney a new online training program, Hong Kong Specialist www.specialisthk.com
The new Hong Kong Specialist website is free to use and is specifically designed to provide agents with the latest information to assist them selling Hong Kong as a destination with consultants setting their own pace to educates themselves in an easy, fun format why to sell Hong Kong, what to sell, tips on how to sell and handy fast facts as a reference guide.
[Pictured: HKTB Regional Director Andrew Clark, Regional Director Australian, New Zealand and South Pacific launches the programme]
Consultants who complete the Hong Kong Specialist course will be eligible to go into the draw to win a place on a Mega Fam trip* plus and not only will they become a “Hong Kong Specialist”, but will also be invited to seminars, product updates and events exclusively for specialist agents!
2006 the “Discover Hong Kong Year” has seen a 7.5% increase in visitors numbers since 2005. Attractions such as Hong Kong Disneyland & Ocean Park have helped attract over 560,000 Australians. Statistics show that 50% of Australian leisure travellers have now been to Hong Kong up to 4 or 5 times either as a destination, as a stopover enroute to Europe or as a gateway to China.
Hong Kong is a fascinating, exciting, fun-filled destination, offering fabulous shopping, food delights and a unique cultural blend within a buzzing mega metropolis. A destination well worth selling!
[Pictured HKTB’s Kelly Wilkinson, Information Officer / Marketing Assistant – Hong Kong Tourism Board gives the details.]
* The Mega Fam is open to Australia & New Zealand travel industry personnel only, only 25 places are available and they will be drawn from those who complete all modules. Entrants between 06/09/06-30/04/07 will be included.
Report by Robert Manuel, a TravelMole industry correspondant
