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Americans seek culture on domestic US trips

Monday, 24 February 20253 min read
Americans seek culture on domestic US trips

According to the latest Longwoods International American traveler tracking study, consumers having being giving their views on domestic travel.

Sixty-one percent cited a diverse range of food and music experiences when describing U.S. travel, while 57% agreed that domestic trips offer access to unique culture and places to visit.

“This data is a reminder of the power and appeal of cultural travel across America,” said Amir Eylon, President and CEO of Longwoods International.

“When choosing a cultural travel destination, domestic travelers seek out historic sites and landmarks, traditional cuisine, museums and galleries.”

It found 88% of travelers have confirmed travel plans the next six months, which is down from 93% a year ago.

For those planning international travel, 43% will visit Europe, with 17% heading to both Asia and to Central America/the Caribbean.

The survey, supported by Miles Partnership, was fielded in early February 2025 using a national sample

randomly drawn from a consumer panel of 1,000 adults.