AITO Operators and AITO Specialist Travel Agents have added more expert speakers to their summer overseas conference in Dubai.
Hossein Johari Tehrani, managing director of Dubai travel and logistics management groups, Agent Elect, will talk about his in-depth understanding of both international and local market trends – and highlight how the independent sector can learn from this knowledge.
Radha Patel, associate director of The Futures Company, a global strategic insight and innovation consultancy, will offer insight into the current and future consumer landscape.
Jeff Strachan, Marriott International’s VP sales and marketing for the Middle East and Africa, will talk about how Marriott International is re-energising its core brand.
Kerry Baggott, lifestyle journalist at publishing house ITP, will give an insight into what life is really like in Dubai and offer destination selling tips.
Evo Hannan, a Dubai-based teacher, will reveal how he turned a struggling art department in an English speaking private school into a success by applying business strategy, and how independent travel companies can use the same techniques to revitalise their businesses.
The event, on June 14-17, is being hosted by by the Dubai Department of Tourism & Commerce Marketing, Emirates and Sofitel.
