Tourism Australia and a delegation of 13 partners from the Australian business events industry are attending the 2013 China Incentive, Business Travel and Meeting (CIBTM) Exhibition in Beijing this week.
Australia’s ongoing investment in business events infrastructure and services is a key focus for the delegation.
Infrastructure updates will include news on the redevelopment of Sydney’s Darling Harbour precinct, which will be home to Australia’s largest convention and exhibition facility when it opens in 2016.
"Incentive trips and corporate meetings have distinct needs that influence the choice of a destination. Australia is well placed to deliver in both respects," said Penny Lion, head of business events Australia – the specialist business events marketing arm of Tourism Australia.
"We are providing exclusive experiences for groups and in some instances are offering reward activities that have never been attempted before, as was the case with the record-breaking BridgeClimb that took place as part of the recent Perfect China incentive trip in Sydney."
