Australians onboard with Rail Europe
Australia has been named Rail Europe’s top country for ticket sales for the third year running, contributing 25% to Rail Europe’s global sales in the six months to June 30 this year.
Overall, Rail Europe recorded a 21% increase in sales and 23% increase in passenger numbers for the first half 2012 when compared to the same period last year.
Rail Europe’s manager Australasia, Richard Leonard, attributes the positive growth to the increasing awareness of the convenience, comfort and efficiency offered by train services in Europe.
"With new trains, new routes and improved services, we will be seeing more Aussies exploring Europe and travelling through tracks less travelled," said Leonard.
Looking ahead, the second half of 2012 will be marked by two major developments – the launch of direct connections to some of the most important European railways, Deustche Bahn and Trenitalia.
With these direct connections, travel agents and travel arrangers will be able to access the same offer as in Germany or Italy, with real time access to all trains, fares (including the most discounted ones), promotions, as well as advanced functionalities like e-ticketing.
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