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Business expert lined up to help Advantage agents beat recession
Business financial health expert Shai Vyakernam will be helping
Advantage members beat the economic meltdown at this year’s conference.
In a business workshop entitled ‘Surviving the Credit Crunch’, Vyakernam will address how to calculate breakeven points in a company, assess the profitability of customers and products, consider the implications of discounting and how to increase prices to customers, plus how to transfer this knowledge to staff and positively influence behaviour.
Vyakernam, of Cambridge-based Transitions, has a proven track record of helping over 130 businesses improve their financial health.
The Advantage Conference takes place on September 18-20 at the Radisson Edwardian London Heathrow.
By Bev Fearis
Bev
Editor in chief Bev Fearis has been a travel journalist for 25 years. She started her career at Travel Weekly, where she became deputy news editor, before joining Business Traveller as deputy editor and launching the magazine’s website. She has also written travel features, news and expert comment for the Guardian, Observer, Times, Telegraph, Boundless and other consumer titles and was named one of the top 50 UK travel journalists by the Press Gazette.
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