United Kingdom
United States
Asia Pacific
Carnival launches ‘voluntourism’ cruise brand
Carnival Corporation has launched a new cruise brand dedicated to volunteer tourism.
Adonia, P&O Cruises’ smallest ship, will move to the new ‘fathom’ brand and will operate weekly cruises from Miami to Amber Cove in the Dominican Republic from April 2016.
Up to 710 passengers will spend two days on board undergoing intensive training in volunteer activities, such as learning to teach English or building water filters out of clay.
They will then dock in Amber Cove, a new cruise port developed by Carnival due to open this autumn, and spend the rest of the week helping local communities.
Adonia will undergo a dry-dock refurbishment in March 2016.
Cruise-only prices start at $1,540 per person, per week, including three onshore ‘social impact’ activities.
Carnival said a percentage of every cruise booking would go directly to partner organisations in the Dominican Republic, but it did not disclose the amount.
Bev
Editor in chief Bev Fearis has been a travel journalist for 25 years. She started her career at Travel Weekly, where she became deputy news editor, before joining Business Traveller as deputy editor and launching the magazine’s website. She has also written travel features, news and expert comment for the Guardian, Observer, Times, Telegraph, Boundless and other consumer titles and was named one of the top 50 UK travel journalists by the Press Gazette.
Walt Leger on New Orleans’ Resilience and Major Events Ahead
Cindy Mackin Shares Estes Park’s Winter Thrills
Mark Jaronski of Explore Georgia on FIFA World Cup 2026
Connecting Small Businesses to Global Tourism Markets: Nate Huff of Tourism Exchange
North Carolina’s Resilience: Wit Tuttell on Recovery and Tourism
Kittipong Prapattong’s Plan for Thailand’s Tourism Growth: Taxes, Visas, and Campaigns
James Jin: Didatravel’s Journey from China to Global Reach and the Impact of AI on Travel
Darien Schaefer on Pensacola’s Evolution: From Small Town to Global Destination
Florida Tourism’s Next Frontier: Dana Young on Expanding Beyond the Classics
Patrick Harrison on Tampa Bay Tourism’s Resilience and Marketing Strategy
Bubba O’Keefe on Clarksdale’s Vibrant Music Scene
Commemorating Elvis and Embracing Tupelo’s Culture with Jennie Bradford Curlee
BA suspending all Heathrow to Abu Dhabi flights
Unexpected wave rocks cruise ship
Report: Cruise guest died after ship lashed in heavy storm
British teen in serious condition after paraglider collision
JetBlue scraps London Gatwick flights