Hard Rock International will open its first accommodation venture in Europe after signing an agreement with Palladium Hotel Group.
The deal will convert two properties currently owned by Fiesta Hotels and Resorts, Club Don Toni and Hotel Don Toni, into a new complex, which will be called Hard Rock Hotel Ibiza.
The 480-room hotel will open in May 2014 and will continue the trademark music-style theme that characterises all Hard Rock establishments, including its famous Rock Shop merchandise outlet.
Staying true to its musical heritage, the hotel will also feature live music performances by internationally renowned groups, complementing the Ibiza scene, and it aims to become "a place of pilgrimage for international artists."
