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Harding joins board of PR agency

Tuesday, 15 January 20083 min read

Trevor Harding has joined the board at travel public relations and representation company Hills Balfour Synergy.

The former travel publisher and managing director, who retired last year, is also a non-executive director for travel recruitment company, C&M Group.

Hills Balfour managing director Amanda Hills said Harding would bring “contacts, exciting ideas and of course his own unique brand of ‘Harding Energy’.”

“After nearly 30 years in the travel industry, Trevor is extremely well known and respected and will be a huge asset to Hills Balfour Synergy,” she added.

“His appointment comes at a time when the company is determining an exciting new strategy for the future.

“Trevor’s extensive skills and knowledge of an ever changing travel trade marketplace will prove invaluable in this exciting chapter of our development.”

The agency represents NYC and Company, Visit Florida, Hawaii, North Carolina, Tourism Queensland, Tourism Malaysia, Abu Dhabi and more.

Harding is president of the Institute of Travel and Tourism (ITT), and has also served as chairman of the Pacific Asia Travel Association UK Chapter and president of the Chartered Institute of Marketing Travel Industry Group.

By Bev Fearis