TravelMole
Operators

Historic theatre looks to work with group travel partners

Wednesday, 25 January 20173 min read

The New Theatre Royal Lincoln is looking to work with coach operator and group travel partners as it starts its first full year under new management.

The iconic 475-seat theatre is back in the spotlight after reopening in September last year.

It faced an uncertain future six months ago when, under its previous name the Theatre Royal Lincoln, its former management company ceased trading on June 27.

The new owners, New Lincoln Theatre Ltd, run by directors Mike and Natalie Hayes-Cowley, have transformed the venue, rebranding to its original name.

Actors’ trade publication The Stage gave the New Theatre Royal Lincoln’s Cinderella panto four out of five stars and named the show as among its top must-see pantomimes.

Director Natalie Hayes-Cowley said: "We’ve worked so hard to return this wonderful Grade II-listed building to its former glory and the New Theatre Royal Lincoln is open and ready for its first full year.

"There’s a lot of interest in Lincoln and the surrounding region at the moment and we’re keen to speak to coach operators and group travel organisers who want to tie in a show at the New Theatre Royal as part of a bigger tour of Lincoln – or indeed offer a group booking to the theatre as a stand-alone trip."

Contact business development manager Emma Olivier-Townrow for more information: [email protected]