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HolidayTaxis secures exclusive deal with TravelSupermarket
Holiday comparison site TravelSupermarket has announced an exclusive deal with HolidayTaxis Group to provide all of its airport transfers.
Previously, it used multiple partners for its transfer, offering varying solutions and product ranges.
It said that in order to provide a ‘consolidated, optimised’ service to its customers, it will now be supplying all of its airport transfers through global operator, HolidayTaxis.
Customers will be able to search for HolidayTaxis’ airport transfers directly via the TravelSupermarket website, rather than being directed to external, non-branded sites.
"Now, customers are kept within the TravelSupermarket look and feel, creating a seamless user experience and aiding conversion," it said. HolidayTaxis provides transfers in over 130 countries and 12,000 destinations worldwide.
The collaboration builds upon an existing relationship between the two trusted brands, which began 10 years ago.
Holiday Taxis Group CEO Ian Coyle said: "We’re absolutely thrilled to have secured this exclusive distribution agreement.
"The team at TravelSupermarket are true thought leaders in their vertical, recognising the functionalities that we have developed for the price comparison/meta sector are truly unrivalled in respect of monetisation opportunities."
TravelSupermarket commercial director Jenny Brydon said: "HolidayTaxis Group have consistently provided our customers with a high-quality service and great prices, so we are delighted to be deepening our relationship with them and continuing to grow the business together."
Linsey McNeill
Editor Linsey McNeill has been writing about travel for more than three decades. Bylines include The Times, Telegraph, Observer, Guardian and Which? plus the South China Morning Post. She also shares insider tips on thetraveljournalist.co.uk
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