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HRS gives hoteliers the chance to respond to guest feedback
Hoteliers are now being given the opportunity to respond to guest feedback on hotel portal HRS.
The move comes after calls from HOTREC, the European umbrella association for hotels, restaurants and cafes.
in a new section of the portal, hoteliers can access reviews.
HRS also informs hoteliers by email as soon as a new comment about their establishment has been published or at timed intervals.
“Personal comments make the evaluation of the hotel even more helpful. They provide future hotel guests with an additional benefit and make it easier to choose a hotel,” says HRS CEO Tobias Ragge.
“Every customer’s opinion counts. That’s why we advise hoteliers to take comments seriously and to respond both to critical and positive comments, the latter of which make up the majority of hotel evaluations on HRS.”
By Bev Fearis
Bev
Editor in chief Bev Fearis has been a travel journalist for 25 years. She started her career at Travel Weekly, where she became deputy news editor, before joining Business Traveller as deputy editor and launching the magazine’s website. She has also written travel features, news and expert comment for the Guardian, Observer, Times, Telegraph, Boundless and other consumer titles and was named one of the top 50 UK travel journalists by the Press Gazette.
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