Intrepid is reporting a 42% rise in year-on-year sales for the EMEA region following its 20% discount campaign earlier this month.
The promotion, which ran from January 1 – 9, has helped make January already the company’s second biggest sales month of all time.
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Marketing director Tom Smith said: "It’s great to see such fantastic numbers so early into the year.
"As a team, we worked hard to ensure that customers were aware of our 20% saving offer and in turn managed to book thousands of holidays for customers across the region.
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"I also want to extend our thanks to agents who have done a terrific job of promoting our sales period and contributing to making this our most successful January sale to date."
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Intrepid is now running a £1 deposit offer, allowing customers to reserve their spot on a trip for just £1. Agents have until February 16 2018 to confirm bookings.
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