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IPW 2022: U.S. Travel predicts full recovery by 2025
Nearly 4,800 from more than 60 countries have gathered in Orlando this week for the 53rd annual IPW—the travel industry’s main international marketplace.
It attracted global travel professionals from US destinations, hotels, attractions, cruise lines, airlines and transportation companies, alongside international tour operators, buyers and wholesalers.
About 77,000 scheduled business appointments took place.
U.S. Travel Association President and CEO Roger Dow noted the importance of IPW in restoring inbound travel to the US.
U.S. Travel released its updated international travel forecast, which projects 65 million international arrivals in 2023 (82% of pre-pandemic levels).
It projects that international arrivals and spending will fully recover to 2019 levels by 2025.
“This IPW is sending a message that the US is open for business and eager to welcome travelers from around the world,” said Dow.
“We are taking a huge step forward here to bring back international travel, restore jobs, and re-establish the bonds that connect our countries and cultures.”
Brand USA returned as premier sponsor of IPW.
This is the eighth time Orlando has served as host site for IPW—more than any other U.S. city.
It was the final IPW helmed by U.S. Travel’s Dow, who departs this summer following a 17 year tenure as president and CEO of the association.
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