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Market recovery continues for New Zealand

Thursday, 25 March 20103 min read

WELLINGTON – Australia continues to underpin New Zealand visitor arrivals, up 4.3 percent (3,737) in February compared with 2009.

Other longer-haul markets are beginning to come back.

CEO Kevin Bowler says that while Tourism New Zealand plans to keep a high profile in Australia, stimulating growth in long-haul markets including the US, UK/Europe and China remains a priority for the longer term.

Arrivals from China and other Asian markets were buoyed by the Chinese New Year holiday, which fell in February this year.