United Kingdom
United States
Asia Pacific
NASCAR revving up Charlotte
Fresh from attracting the $154.4 million NASCAR Hall of Fame, the Charlotte area is embarking on new tourism marketing campaigns that include attracting more conventions.
The museum will be adjacent to the convention center, making it a focal point that Charlotte has lagged for a long time.
The Charlotte Regional Visitors Authority (CRVA) will be spending $6.2 million to recruit conventions and promote leisure travel.
The slogan “Home of the NASCAR Hall of Fame” will appear on billboards and other venues including Web sites, direct mail offerings and magazine ads.
Tourism officials hope that Charlotte will become synonymous with NASCAR, just as Nashville is with country music and Pasadena is associated with the Rose Bowl.
Report by David Wilkening
David
Tony from Gatto’s Pizza on Columbus’s Unique Pizza Trail
Sophia Hyder Hock on Global Social Inclusion in Tourism
Sustainable Tourism: Don Welsh on Community Values and Global Collaboration
Jane Cunningham: Enhancing European Engagement in Tourism
Kristin Dunne: Navigating Destination Strategy
Revolutionizing Mobile Connectivity: Boris Bijlstra on HUBBY eSIM
Capturing Glasgow’s Vibrancy: An Interview with Susan Deighan, Chief Executive of Glasgow Life
Lebua Hotel & Resorts: Rajan Khurana on Hospitality and Bangkok’s Charms
Sustainable Tourism and Growth: Insights from Chiravadee Khunsub from Tourism Authority of Thailand
Revolutionizing Travel: SmartSIM USA’s Dale Takio Unveils the Power of E Sims
TravelMole Interview with Hishan Singhawansa, Deputy CEO of Cinnamon Hotels & Resorts, Sri Lanka
Unveiling the Essence of Magari Tours: A Dive into Authentic Italian Experiences
EU airports bring back 100ml liquid rule
British Airways passengers endure 11-hour 'flight to nowhere'
CLIA: Anti-cruise demos could cause itinerary changes in Europe
Co-pilot faints, easyJet flight issues ‘red alert’
Gatwick braces for strike