Wizz Air Holdings has appointed Joel Goldberg to the newly-created position of chief digital officer.
Goldberg, currently senior director technology, Europe for Nike, will take up his position on October 1.
He will report to Stephen Jones, executive vice president and deputy CEO and be responsible for the group’s e-commerce, data analytics and automation, IT and services.
The airline has also made two internal promotions, effective from September 1.
Owain Jones, currently the company’s chief corporate officer, becomes the MD of Wizz Air UK, while Marion Geoffroy, currently head of legal, has been promoted to chief corporate officer, responsible for the legal, human resources and facilities functions.
Wizz Air CEO József Vradi said: "The world around us and our customers are becoming ever-more focused on digital channels and technologies.
"Joel Goldberg’s appointment as chief digital officer will ensure that Wizz Air’s digital development not only keeps up with, but also anticipates the future needs of our customers as well as improving efficiency across the business as we continue our mission to become the undisputed cost-leader among European airlines."
