United Kingdom
United States
Asia Pacific
Online transaction failures hurting businesses
Online transaction failures are causing consumers to abandon transactions or turn to competitors, says a new study commissioned by TeaLeaf and conducted by Harris International.
Up to 40 percent of consumers abandoned online transactions while almost a third turned to competitors after online failures. Said Rebecca Ward, CEO of TeaLeaf:
“These findings clearly show how online issues can really undermine consumer confidence in a company’s brand, and can have a damaging effect on a company’s sales growth and image.”
The study that focused on travel, shopping and other Web sites found that about nine in ten online consumers experienced problems with online transactions.
“Customers are increasingly unwilling to tolerate lower levels of service online,” the study concluded.
“An astounding 91% of online customers who experienced any type of problem when conducting an online transaction said they are at least somewhat likely to question the ability of a company to keep their private date secure if they encounter an online issue,” the study added.
Report by David Wilkening
David
Tony from Gatto’s Pizza on Columbus’s Unique Pizza Trail
Sophia Hyder Hock on Global Social Inclusion in Tourism
Sustainable Tourism: Don Welsh on Community Values and Global Collaboration
Jane Cunningham: Enhancing European Engagement in Tourism
Kristin Dunne: Navigating Destination Strategy
Revolutionizing Mobile Connectivity: Boris Bijlstra on HUBBY eSIM
Capturing Glasgow’s Vibrancy: An Interview with Susan Deighan, Chief Executive of Glasgow Life
Lebua Hotel & Resorts: Rajan Khurana on Hospitality and Bangkok’s Charms
Sustainable Tourism and Growth: Insights from Chiravadee Khunsub from Tourism Authority of Thailand
Revolutionizing Travel: SmartSIM USA’s Dale Takio Unveils the Power of E Sims
TravelMole Interview with Hishan Singhawansa, Deputy CEO of Cinnamon Hotels & Resorts, Sri Lanka
Unveiling the Essence of Magari Tours: A Dive into Authentic Italian Experiences
EU airports bring back 100ml liquid rule
CLIA: Anti-cruise demos could cause itinerary changes in Europe
Co-pilot faints, easyJet flight issues ‘red alert’
Dozens fall ill in P&O Cruises ship outbreak
Woman dies after getting ‘entangled’ in baggage carousel