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PADI to launch dive holidays site for UK market
PADI Travel Network, the American dive tour operator and subsidiary of PADI (Professional Association of Diving Instructors), is to launch a diving holidays website in the UK.
The site is being launched following a deal with the Online Travel Corporation (OTC).
The companies are entering the UK’s diving holidays sector by offering dive holiday packages to worldwide destinations through a new UK website www.padi.co.uk. This will combine flight and hotel options provided by OTC, with PADI dive courses. In addition, OTC’s call centre operation will provide fulfilment services for the website.
The website will give UK divers access to PADI Travel Network’s complete portfolio of land-based and live-aboard packages to destinations including the Red Sea and the Maldives. All deals include diving provided by PADI member operators.
Since its launch in America in 1988, PADI Travel Network has become the US’s top dive travel wholesale tour operator, offering group and dive packages to over 200 resorts and live-aboard dive vessels across 90 of the world’s dive destinations.
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