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Peace and tourism in Kashmir
Sustainable Destination Excellence revitalizes peace through innovation in tourism
A recent international conference on "Sustainable Destination Excellence: Revitalizing Peace through Innovation in Tourism", was held at the University of Jammu.
In his address, the speaker of the state parliament emphasized the role of tourism in integrating societies and promoting brotherhood and unity. While appreciating the theme of the conference, he said that tourism must be promoted at a large scale so that new issues can be resolved through innovation and creativity.
The conference highlighted the importance of convergence between Government, Industry and academia, which can help all the stakeholders of the tourism and hospitality sector.
The conference heard that tourism is an effective strategy to promote peace and that sustainability is a dynamic process – tourism promotes national integration and promotes traditional art forms.
It was said that the conference set a new dimension of bringing various tourism stakeholders on a common platform to discuss and deliberate on various issues related to sustainable tourism. The School is the process of leveraging its international linkages to promote tourism and hospitality education in the region.
During the function, the conference proceedings were released along with the announcement of two books, titled "Sustainable Tourism Development: Building Competitive Advantage for Destinations" and "Integrated Approach for Sustainable Tourism: Issues and Challenges" edited by Prof Parikshat Singh Manhas, Dr Anil Gupta, and Dr Suvidha Khanna.
The conference was attended by over 120 international and national delegates, key Government officials of the tourism, industry professionals, faculty members, research scholars, and students.
Valere Tjolle
@ValereTjolle ValereTjolle@TravelMole.com
Valere
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