'Pimp my Boat' love letters including S&M suite erected in Amsterdam harbour

Sexy new designer suites provide unique hideways on the water – revitalizing dockland area

Amstel Botel is a 175-room floating hotel in Amsterdam’s ex-shipbuilding, now hip NDSM Quay. What better way to make a sign for the hotel than to erect suites on the boat’s deck, each made of one of the letters that form BOTEL?

Fashionable designers were called in and each chose a letter to personalize.