Riviera Travel’s peaks campaign will feature a trade incentive and special weekly £1000 draw.
Travel agents will receive a £30 voucher for every booking made from January 1 to February 28, 2025. T
The voucher amount will double for themed river cruise bookings.
The 2025 themed itineraries include:
Gastronomy of the Douro – from Portugal to Spa
History of the Douro – from Portugal to Spain
Music of the Blue Danube
Art & History on the Danube
History & Art of the Rhône
Gardens & Natural Beauty of the Rhône
Gastronomy of Switzerland & the Rhine
Music, Arts & Craft of Switzerland & the Rhine
Additionally, all bookings made will be entered into a weekly draw to win £1000 on a Mastercard credit card.
The card will be preloaded and sent to the winning agent.
Elsewhere, a free upgrade offer is also available on select October 2025 departures.
The upgrades cover middle to upper deck cabins for bookings made from December 18, 2024, to January 31, 2025. The departures comprise:
Rhine & Moselle, departing October 2 and 23. Prices start from £2549pp
Cologne, the Rhine Gorge & Medieval Germany, departing October 6. Prices start from £3949pp
The Seine, Paris & Normandy, departing October 9. Prices start from £2699pp
The Blue Danube, departing October 13 and 14. Prices start from £2599p
Burgundy, the River Rhône & Provence, departing October 16, 17 and 23. Prices start from £2299pp
Rhine, Strasbourg & Heidelberg, departing October 16 and 23. Prices start from £2449pp
Rhine Cruise to Switzerland, departing October 17. Prices start from £2599pp
Lyon, Provençal Rhône & the Camargue, departing October 24. Prices start from £3799pp
Claire Hills, national sales manager for retail and OTAs at Riviera, said: “Travel agent partners play a pivotal role in driving awareness of our cruise and long-haul product, and this incentive demonstrates our appreciation for everything they do.”
During peaks, agents can access ‘Riviera Explorer’, the operator’s e-learning platform.
It features a ‘Primed for Peaks’ training module with tips and advice, including how to order brochures, assistance with marketing plans and contact information for Riviera’s key account managers.
