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Royal Caribbean inks deal with DreamWorks

Friday, 4 June 20103 min read

Royal Caribbean International has formed an alliance with film house DreamWorks to bring kids’ characters from the big screen onto its ships.

Kids club members will be entertained by the likes of Shrek, Kung Fu Panda and characters from How To Train Your Dragon.

A series of new shows and activities will be introduced onto the ships, starting with Allure of the Seas, which debuts this December.

The DreamWorks animation-themed activities and amenities will then be incorporated into the cruise line’s entertainment programmes on Oasis of the Seas, Freedom of the Seas and Liberty of the Seas, with some of the studio’s most popular feature films anchoring the programmes.
By Dinah Hatch