Ryanair has signed an agreement with Travelport to distribute its flights to travel agents.
Through the deal, Ryanair fares, as well as their ancillary products and services, will be introduced to Travelport travel agencies in a phased approach from March 19.
Kenny Jacobs, Ryanair’s chief marketing officer said: "This partnership with Travelport is a significant development for Ryanair and for businesses across Europe and beyond as we continue to evolve our business offering.
"More than 22% of these customers already choose Ryanair for business travel and we expect that percentage to grow as this partnership allows corporate travel departments, travel management companies and businesses even greater access to Ryanair’s low fares and routes, ensuring they save millions of euro in travel expenses every year."
Ryanair’s decision to work with Travelport follows the launch of the Travelport Merchandising Platform™.
The technology enables low cost carriers to provide their content via an API connection, rather than the more traditional fare filing methods often favoured by network carriers, and still have their fares and ancillaries displayed, compared and booked in exactly the same way.
It also allows airlines to control how their flights and ancillaries are visually presented and described on travel agency screens
