United Kingdom
United States
Asia Pacific
Solo’s Holidays expands with new division
Tuesday, 25 Mar, 2009
0
Solo’s Holidays brought a niche expeditions operator into a new division.
Baobab Expeditions is the first brand to operate within the new Fabulous Experience Company arm.
It runs luxury expeditions to Africa, North America, Latin America, Antarctica, Asia, Galapagos and Arctic.
The Fabulous Experience Company is designed to offer experiential holidays to selected destinations.
Offering safari, wildlife conservation, nature, ski and board, Baobab Expeditions is the official travel partner for wildlife conservation organisations including the Diane Fossey Gorilla Fund International, The Africa Foundation, and Save the Rhino International.
The operator was established in 2005 by Richard Pfaeffli and was recently awarded “Best Adventure Travel Company 2009” by National Geographic Magazine.
Baobab Expeditions has relocated to the Solo’s Holidays office in Edgware, London.
Solo’s Holidays managing director Andrew Williams said: “Baobab Expeditions will continue to operate under its’ own brand, but the development signals our intention for sustainable growth.
“This comes at a time when our business is already performing above expectations and our revenue figures above the current industry norm.
“We believe there will be cross-selling of the product to our high-end regular travellers, providing even greater choice of experiences”
by Phil Davies
Phil Davies
Exploring Brooklands Museum with Alex Patterson
Global Tourism Challenges and Upcoming Events: A Conversation with Don Welsh
Peebles Barbeque: A Legacy of Flavor and Tradition
Exploring Bok Tower Gardens with Erica Smith
Rue’s Living Water Boat Cruises: Exploring Winter Haven’s Chain of Lakes
Durango and Silverton Railroad: A Timeless Journey Through History and Scenic Beauty
Walt Leger on New Orleans’ Resilience and Major Events Ahead
Cindy Mackin Shares Estes Park’s Winter Thrills
Mark Jaronski of Explore Georgia on FIFA World Cup 2026
Connecting Small Businesses to Global Tourism Markets: Nate Huff of Tourism Exchange
North Carolina’s Resilience: Wit Tuttell on Recovery and Tourism
Kittipong Prapattong’s Plan for Thailand’s Tourism Growth: Taxes, Visas, and Campaigns
EU entry-exit system delayed again
Jet2 unveils Samos as new Greek destination for summer 2026
Carnival Cruise Line hosts Prague getaway for Fun Ambassadors
US tourism hit with UK, Germany travel warnings
Council moves to designate Forest of Dean a Biosphere