TTG REINFORCES STRONG TIES WITH EUROMONITOR FOR CHINA TOP 10, 2008
Commissioned by TTG Asia Media, Euromonitor International has once again conducted the China-wide research project to rank the country’s top performing travel and tourism organisations in a bid to better understand the Chinese traveland tourism market.
This year, a sharpened focus as been established with emphasis on two specific categories.
The China Top 10 study for 2008 willcover the following categories:
- Top 10 HotelChains– Ranked by sales revenue.
- Top 10 TravelRetailCom panies-Ranked by sales revenue.
Using over 50 sources of information, Euromonitor International, the official market information provider in this study, was tasked to conduct national-level desk research, trade interviews, company research and market analysis to identify the top 10 best-performing travel and tourism companies in China in the two categories based on key performance index (KPI) and sales revenue. The 12-week-long study ran from mid-September to end of December 2007.
Senior management from the trade who are keen to participate in this study next year can contact Eurom onitor Internationalaccount manager for traveland tourism , Ms Parita Chitakasem at [email protected]
The repeated partnership between both companies has been hailed as a perfect match that has allowed the most current market inform ation provided by Euromonitor to achieve optimal exposure by reaching key traveltrade players in the region through TTG Asia Media’s finger on the pulse on the Chinese travel and tourism market.
Euromonitor International Shanghai general manager, Mr Daniel Melone, said: “For more than 30 years, Euromonitor International has provided the most topical and up-to-date information through market reports, business reference books, award-winning online databases and bespoke consulting projects. We are delighted to continue in this ground-breaking China Top 10 study research and working with TTG Asia, the most established and reliable travel trade newspaper in the region.”
As China’s economy experiences growth by leaps and bounds, coupled with their enormous population, it is a clear indicator of a great potential for opportunities in the travel and tourism industry.
TTG Asia Media managing director, Mr Darren Ng, said:”The China Top 10 study last year has shown how it can be a vital business tool to help entrepreneurs and companies who want to venture into China’s boom ing travel and tourism industry. This year’s findings and rankings serve to provide them with an up-to-date insight into the most current and forecasted dynamics of this industry.”
About TTG Asia Media
Established in Singapore since 1974, TTG Asia Media Pte Ltd is the leading publisher and organiser of events in travel and tourism in theAsia Pacific region. Its publications and trade shows provide the best access and solutions to marketing traveland tourism in the Asia Pacific.
Publications are targeted at distinct segments: TTG Asia for travel agents and tour operators; TTG China (Chinese edition) for the travel trade and travel agents in China; TTGmice for the m eetings, incentive, convention and exhibition planners (MICE); and TTG BTm ice China (Chinese edition) for both MICE planners and corporate travelbuyers in China.
TTG Asia Media is also the leading organiser and manager of two major travel events in Asia and China -IT& CM A (Incentive Travel & Conventions, Meetings Asia) and IT& CM China (Incentive Travel & Conventions M eetings China) are Asia and China’s only dedicated M ICE exhibitions. CTW (Corporate Travel W orld Asia-Pacific) and CT& TW China (Corporate Travel & Technology W orld China) are conferences and exhibitions that focus on the management of business traveland entertainment expenditure.
For more information on TTG Asia Media, visit http://www.ttgasiamedia.com/
About Euromonitor International
Euromonitor International is the world’s leading provider of international market intelligence on industries, countries and consum ers. They have more than 30 years of experience publishing market reports, business reference books, online information systems and bespoke consulting projects.
Services for the Travel and Tourism Industry -Euromonitor International’s travel and tourism industry research provides statistics and analysis on travel markets worldwide. They publish reports and market information databases that are relied on by the world’s leading travel companies and nationaltourism boards. With comprehensive data on tourism spending, arrivals, departures, domestic tourism and Internet bookings, to market information on transportation, travel agents, accommodation, tourist attractions and car rental, Euromonitor’s research is a key toolfor strategic planning in the internationaltraveland tourism industry.
For more information on Euromonitor International’s travel and tourism market research, visit www.euromonitor.com/travel
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