United Kingdom
United States
Asia Pacific
TTI conference will focus on recession survival
Surviving the recession will be the theme of Travel Technology Initiative’s forthcoming Search and Rescue conference.
Travel industry players will be given top advice on how to survive the economic slump by increasing trade online.
The event, due to take place on 28 April in London, will cover five major themes including how to squeeze more profit from your search engine marketing budget and how to optimise your online, digital strategy.
Other themes will analyse the current online economic climate, look at how to make it on mobile channels and how best to start a new online business.
Among the 12 speakers lined up for the event are Sandra Leonhard, TUI head of ecommerce, Lowcost Travel Group CEO Paul Evans and Google industry manager travel Robin Devlin.
TTI general manager Mick Mott said: “These are tough times, especially for the travel industry. Travel companies need guidance on how to move forward in the face of recession.
“We have called this conference Search and Rescue in recognition of how improving your presence on the search engines and increasing online trading can rescue your business profits.”
The conference is being sponsored by OBAN Multilingual, Handy Group and Latitude.
Attendance is free for TTI members and £125 to members of associated travel organisations – AAC, ABTA, AITO, ETOA, IFITT, OpenTravel, and Ukinbound.
See www.tti.org/conference for more details.
By Bev Fearis
Bev
Editor in chief Bev Fearis has been a travel journalist for 25 years. She started her career at Travel Weekly, where she became deputy news editor, before joining Business Traveller as deputy editor and launching the magazine’s website. She has also written travel features, news and expert comment for the Guardian, Observer, Times, Telegraph, Boundless and other consumer titles and was named one of the top 50 UK travel journalists by the Press Gazette.
Tony from Gatto’s Pizza on Columbus’s Unique Pizza Trail
Sophia Hyder Hock on Global Social Inclusion in Tourism
Sustainable Tourism: Don Welsh on Community Values and Global Collaboration
Jane Cunningham: Enhancing European Engagement in Tourism
Kristin Dunne: Navigating Destination Strategy
Revolutionizing Mobile Connectivity: Boris Bijlstra on HUBBY eSIM
Capturing Glasgow’s Vibrancy: An Interview with Susan Deighan, Chief Executive of Glasgow Life
Lebua Hotel & Resorts: Rajan Khurana on Hospitality and Bangkok’s Charms
Sustainable Tourism and Growth: Insights from Chiravadee Khunsub from Tourism Authority of Thailand
Revolutionizing Travel: SmartSIM USA’s Dale Takio Unveils the Power of E Sims
TravelMole Interview with Hishan Singhawansa, Deputy CEO of Cinnamon Hotels & Resorts, Sri Lanka
Unveiling the Essence of Magari Tours: A Dive into Authentic Italian Experiences
EU airports bring back 100ml liquid rule
British Airways passengers endure 11-hour 'flight to nowhere'
CLIA: Anti-cruise demos could cause itinerary changes in Europe
Co-pilot faints, easyJet flight issues ‘red alert’
Dozens fall ill in P&O Cruises ship outbreak