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Why alienating low budget travellers is a bad move for New Zealand
Should New Zealand go ahead with proposals to target only elite high-spending travellers? That would be a big mistake, argues two academics.
Luxury travellers spend big but don’t stay long, whereas, budget ‘freedom campers’ being singled out by Tourism Minister Stuart Mash, stay much longer and spread out the economic impact into regions that really need it. Additionally, being perceived as ‘elitist’ could damage the country’s reputation.
TravelMole Editorial Team
Editor for TravelMole North America and Asia pacific regions. Ray is a highly experienced (15+ years) skilled journalist and editor predominantly in travel, hospitality and lifestyle working with a huge number of major market-leading brands. He has also cover in-depth news, interviews and features in general business, finance, tech and geopolitical issues for a select few major news outlets and publishers.
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