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Asia Pacific
WIT: Why Chinese visitors want peace and quiet
An analysis of guest reviews by TripAdvisor and social media trends analyst Circos Brand Karma has revealed that not all nationalities think the same way in their assessment of Australian hotels.
A review of Asia Pacific visitors staying at hotels in Australia’s most popular cities indicates that guests from Indonesia, India, Malaysia, Singapore and New Zealand are likely to be the most satisfied.
The complaints they posted on TripAdvisor related largely to price, staff and the size of their rooms.
The least satisfied hotel customers were from China, Thailand, Vietnam and Japan.
The complaints left on the Chinese site, Dao Dao, related to peacefulness and ambience of the room, followed by size and price of the room.
“Two out of the top five complaints related to mood and feeling about the room among Chinese guests,†said Alvin Ch’ng, TripAdvisor commercial director, Asia Pacific.
Ian Jarrett
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