World Travel Holdings which bought Sir Bob Geldof’s Deckchair.com in 2001 but sold the business earlier this year, is to enter the telecoms business, according to a report in the Independent newspaper.
The newspaper reports that since January, the company has been trying, unsuccessfully, to raise new equity financing to support “a new strategy” for the business within the travel sector.
It reports the company as saying: “We have now been faced with the choice of allowing the company to fail or to change direction and try to rebuild the company in markets with a greater margin and, in our view, more potential”.
