The Advantage Travel Partnership has appointed Paula Lacey as group commercial director.
The appointment comes after Advantage corporate director Ken McLeod announced back in the spring his intention to step down at the end of this month after 12 years with the group.
He will stay on in a consultancy role.
Lacey will join on September 14 from easyHotels, where she was global franchise director.
Before that she held senior roles with TUI Travel Specialist and Activity Division, including aviation director and MD of distribution for the Sport Division, and also senior roles in Thomas Cook Retail and TV Travel Shop.
Julia Lo Bue-Said, managing director of The Advantage Travel Partnership, said: "As a senior commercial professional with extensive experience in large workforce management, business transformation and change management, Paula has a clear record of building high-performing, customer-focused teams.
"The role will bring together various functions of the company across both our business and leisure travel disciplines, ensuring our focus remains on driving forward commercial opportunities for all members.
"It’s important that we continue with the modernisation of the company, the ability to function in an entrepreneurial manner, driving forward commercial opportunities in order to deliver overall investment back into membership."
Lacey said: "I’m looking forward to working with the whole team and establishing productive relationships with members and partners, many of whom I’ve had the pleasure of working with in previous roles and new ones also."
