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Amadeus joins Prince Harry’s Travalyst coalition
Travalyst, the not-for-profit sustainable travel organisation set up by Prince Harry, The Duke of Sussex, has welcomed Amadeus into the fold.
Global travel technology company Amadeus, with more than 16,000 employees worldwide, works in over 190 countries.
Its technology platforms power hundreds of the consumer-facing travel companies that thousands of travel agents interact with on a daily basis.
Amadeus becomes Travalyst’s eighth partner (after Booking.com, Expedia Group, Google, Skyscanner, Tripadvisor, Trip.com Group, and Visa).
Travalyst´s objective is to help travellers make sustainable travel choices.
Sally Davey, CEO, Travalyst said, “Amadeus is an important partner for us strategically and an ideal company to join the coalition at this stage in our journey.”
“The partnership with Amadeus brings us significant reach within the travel industry and agent community, allowing us to embed our strategy and frameworks more deeply.”
In conjunction with its coalition partners, Travalyst is developing a framework of principles and methodology for reporting sustainability – focusing initially on aviation and accommodation – which has begun to be implemented by some of Travalyst’s travel distribution partners.
“Amadeus is fully aligned with the stated mission of the Travalyst coalition to help travellers to make sustainable travel choices. We are building together towards a uniform sustainability framework that is consistent, credible, and easy to understand for both travel providers and consumers,” said Lucas Bobes, Group Environmental Officer & Head of ESG Reporting at Amadeus.
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